Coco Chanel Quotes



“Elegance is not the prerogative of those who have just escaped adolescence, but of those who have already taken possession of their future!”
― Coco Chanel


“Where should one use perfume?” a young woman asked. “Wherever one wants to be kissed.”
― Coco Chanel


“It’s probably not just by chance that I’m alone. It would be very hard for a man to live with me, unless he’s terribly strong. And if he’s stronger than I, I’m the one who can’t live with him. … I’m neither smart nor stupid, but I don’t think I’m a run-of-the-mill person. I’ve been in business without being a businesswoman, I’ve loved without being a woman made only for love. The two men I’ve loved, I think, will remember me, on earth or in heaven, because men always remember a woman who caused them concern and uneasiness. I’ve done my best, in regard to people and to life, without precepts, but with a taste for justice.”
― Coco Chanel


“Some people think luxury is the opposite of poverty. It is not. It is the opposite of vulgarity.”

“In order to be irreplaceacle, one must always be different.”
― Coco Chanel


“Gentleness doesn’t get work done unless you happen to be a hen laying eggs.”
― Coco Chanel


“Since everything is in our heads, we had better not lose them.”
― Coco Chanel


“It is always better to be slightly underdressed.”
― Coco Chanel


“Great loves too must be endured.”
― Coco Chanel


“A girl should be two things: classy and fabulous.”
― Coco Chanel

“The most courageous act is still to think for yourself. Aloud.”
― Coco Chanel


“You live but once; you might as well be amusing.”
― Coco Chanel


“Dress shabbily and they remember the dress; dress impeccably and they remember the woman.”
― Coco Chanel


“A girl should be two things: who and what she wants.”
― Coco Chanel


“Don’t spend time beating on a wall, hoping to transform it into a door. ”
― Coco Chanel


“Simplicity is the keynote of all true elegance.”
― Coco Chanel


“I don’t care what you think about me. I don’t think about you at all.”
― Coco Chanel


“My life didn’t please me, so I created my life.”
― Coco Chanel


“Fashion changes, but style endures.”
― Coco Chanel


“Success is most often achieved by those who don’t know that failure is inevitable.”
― Coco Chanel

“If you were born without wings, do nothing to prevent them from growing.”
― Coco Chanel


“Fashion is not something that exists in dresses only. Fashion is in the sky, in the street, fashion has to do with ideas, the way we live, what is happening.”
― Coco Chanel


“A woman who doesn’t wear perfume has no future.”
― Coco Chanel


“As long as you know men are like children, you know everything!”
― Coco Chanel


“I don’t do fashion, I am fashion.”
― Coco Chanel


“I don’t understand how a woman can leave the house without fixing herself up a little – if only out of politeness. And then, you never know, maybe that’s the day she has a date with destiny. And it’s best to be as pretty as possible for destiny.”
― Coco Chanel


“My reason for choosing diamonds is that, dense as they are, they represent the greatest worth in the smallest volume.”
― Coco Chanel


“The best colour in the whole world is the one that looks good on you.”
― Coco Chanel


“How many cares one loses when one decides not to be something but to be someone.”
― Coco Chanel


“Women think of all colors except the absence of color. I have said that black has it all. White too. Their beauty is absolute. It is the perfect harmony.”
― Coco Chanel

“You can be gorgeous at thirty, charmimg at forty, and irresistible for the rest of your life.”
― Coco Chanel


“Only those with no memory insist on their originality.”
― Coco Chanel


“Arrogance is in everything I do. It is in my gestures, the harshness of my voice, in the glow of my gaze, in my sinewy, tormented face.”
― Coco Chanel


“Men always remember a woman who caused them concern and uneasiness.”
― Coco Chanel


“Passion goes, Boredom remains.”
― Coco Chanel


“In order to be irreplaceable one must always be different.”
― Coco Chanel


“Nature gives you the face you have at twenty. Life shapes the face you have at thirty. But at fifty you get the face you deserve.”
― Coco Chanel


“Fashion has two purposes: comfort and love. Beauty comes when fashion succeeds.”
― Coco Chanel


“I don’t know why women want any of the things men have when one of the things that women have is men.”
― Coco Chanel


“Everyone marries the Duke of Westminster. There are a lot of duchesses, but only one Coco Chanel.”
― Coco Chanel

“I invented my life by taking for granted that everything I did not like would have an opposite, which I would like.”
― Coco Chanel


“There is a time for work, and a time for love. That leaves no other time.”
― Coco Chanel


“Fashion is made to become unfashionable.”
― Coco Chanel


“Those who create are rare; those who cannot are numerous. Therefore, the latter are stronger.”
― Coco Chanel


“I imposed black; it still going strong today, for black wipes out everything else around”
― Coco Chanel


“Coquetry, it’s a triumph of the spirit over the senses.”
― Coco Chanel


“Fashion is architecture: it is a matter of proportions.”
― Coco Chanel


“There goes a woman who knows all the things that can be taught and none of the things that cannot be taught.”
― Coco Chanel


“It is the unseen, unforgettable, ultimate accessory of fashion that heralds your arrival and prolongs your departure.”
― Coco Chanel


“Material things aside, we need no advice but approval.”
― Coco Chanel

“I was the one who changed, it wasn’t fashion. I was the one who was in fashion.”
― Coco Chanel


“May my legend prosper and thrive. I wish it a long and happy life.”
― Coco Chanel


“I love luxury. And luxury lies not in richness and ornateness but in the absence of vulgarity. Vulgarity is the ugliest word in our language. I stay in the game to fight it.”
― Coco Chanel


“Nature gives you the face you have at twenty; it is up to you to merit the face you have at fifty.”
― Coco Chanel


“Women have always been the strong ones of the world. The men are always seeking from women a little pillow to put their heads down on. They are always longing for the mother who held them as infants.”
― Coco Chanel


“I don’t know why women want any of the things men have when one the things that women have is men.”
― Coco Chanel


“Adornment, what a science! Beauty, what a weapon! Modesty, what elegance!”
― Coco Chanel


“There is nothing more comfortable than a caterpillar and nothing more made for love than a butterfly. We need dresses that crawl and dresses that fly. Fashion is at once a captapillar and a butterfly, caterpillar by day, butterfly by night”
― Coco Chanel


“A beautiful dress may look beautiful on a hanger, but that means nothing. It must be seen on the shoulders, with the movement of the arms, the legs, and the waist.”
― Coco Chanel


“Elegance is not the prerogative of those who have just escaped from adolescence, but of those who have already taken possession of their future.”
― Coco Chanel

“A woman can be over dressed but never over elegant.”
― Coco Chanel


“There is no time for cut-and-dried monotony. There is time for work. And time for love. That leaves no other time.”
― Coco Chanel


“Elegance is refusal.”
― Coco Chanel


“Costume jewelry is not made to give women an aura of wealth, but to make them beautiful”
― Coco Chanel


“Look for the woman in the dress. If there is no woman, there is no dress.”
― Coco Chanel


“There is time for work, and time for love. That leaves no other time.”
― Coco Chanel


“I never wanted to weigh more heavily on a man than a bird.”
― Coco Chanel


“Luxury must be comfortable, otherwise it is not luxury. “
― Coco Chanel


“Women must tell men always that they are the strong ones. They are the big, the strong, the wonderful. In truth, women are the strong ones. It is just my opinion, I am not a professor.“
― Coco Chanel


“Jump out the window if you are the object of passion. Flee it if you feel it. Passion goes, boredom remains. “
― Coco Chanel

“Hard times arouse an instinctive desire for authenticity.”
― Coco Chanel


“Fashion is always of the time in which you live. It is not something standing alone. But the grand problem, the most important problem, is to rejeuvenate women. To make women look young. Then their outlook changes. They feel more joyous.”
― Coco Chanel


“As soon as you set foot on a yacht you belong to some man, not to yourself, and you die of boredom. “
― Coco Chanel


“Guilt is perhaps the most painful companion of death.”
― Coco Chanel


“Youth is something very new: twenty years ago no one mentioned it.”
― Coco Chanel


“One can get used to ugliness, but never to negligence.”
― Coco Chanel


“Nothing goes out of fashion sooner than a long dress with a very low neck.”
― Coco Chanel


“Fashion has become a joke. The designers have forgotten that there are women inside the dresses. Most women dress for men and want to be admired. But they must also be able to move, to get into a car without bursting their seams! Clothes must have a natural shape.”
― Coco Chanel


“Fashion is not simply a matter of clothes. Fashion is in the air, born upon the wind. One intuits it. It is in the sky and on the road.”
― Coco Chanel


“Scheherezade is easy; a little black dress is difficult.”
― Coco Chanel

“Elegance does not consist in putting on a new dress.”
― Coco Chanel


“Fashion fades, only style remains the same.”
― Coco Chanel


“There are people who have money and people who are rich.”
― Coco Chanel


“In 1919 I woke up famous. I’d never guessed it. If I’d known I was famous, I’d have stolen away and wept. I was stupid. I was supposed to be intelligent. I was sensitive and very dumb.”
― Coco Chanel


“A fashion that does not reach the streets is not a fashion
― Coco Chanel


“Why am I so determined to put the shoulder where it belongs? Women have very round shoulders that push forward slightly; this touches me and I say: ‘One must not hide that!’ Then someone tells you: ‘The shoulder is on the back’. I have never seen women with shoulders on their backs.”
― Coco Chanel


“Innovation! One cannot be forever innovating. I want to create classics”
― Coco Chanel


“A woman’s education consists of two lessons: never leave the house without stocking, never go out without a hat.”
― Coco Chanel


“In order to be irreplaceable one must be unique”
― Coco Chanel


“There is nothing worse than solitude. Solitude can help a man realize himself; but it destroys a woman”
― Coco Chanel

“A woman who cuts her hair is about to change her life.”
― Coco Chanel


“You can be gourgeous at thirty,charming at forty, and irresistible for the rest of your life.”
― Coco Chanel


“If you were not born with Wings…do nothing to impede their Growth…”
― Coco Chanel


“A woman has the age she deserves.”
― Coco Chanel


“For a woman betrayal has no sense – one cannot betray one’s passions.”
― Coco Chanel


“Capel said, “Remember that you’re a woman.” All too often I forgot that.”
― Coco Chanel


“He will soon be claiming that the Resistance has liberated the world.”
― Coco Chanel


“If a man speaks badly about all women, it usually means he was burned by one woman.”
― Coco Chanel


“When I can no longer create anything, I’ll be done for.”
― Coco Chanel


“I wanted to give a woman comfortable clothes that would flow with her body. A woman is closest to being naked when she is well-dressed.”
― Coco Chanel



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