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Chanel 2010 new style Earring and necklace EN029

Chanel adds fine jewels to 2011-12 Cruise Collection

Chanel mixes it up by accessorising the 2011-2012 Cruise Collection with very precious jewels from the house's fine jewellery collection. The look is relaxed glamour a la Cote d'Azure. Jewels on the catwalk is not new, but draping willowy models in fine jewellery for a ready to wear show is. And so Chanel added the sparkle of real diamonds to the catwalk by putting it's most precious brooches, bracelets, necklaces and earrings onto the girls who told through fashion Karl Lagerfeld's latest story: "A Tale of a Fairy." 


The show took place al fresco at the legendary Eden-Roc Hotel in Cap d'Anitbes at the same time as, just around the bay, the Cannes Film Festival was underway. So what was the look for the Chanel 2011-12 Cruise Collection? Karl Lagerfeld explains:"A certain discipline in the clothes with a glamour inherited from the 1950s, a glamour that is more natural, more interior, miles away from the current red carpet trends."


It was an intimate show attended by HRH the Princess of Hanover, CHANEL ambasadresses Anna Mouglalis, Blake Lively and Vanessa Paradis, actresses Clémence Poésy, Marine Vacth and Rachel Bilson, as well as Laura Bailey, Alexa Chung, Poppy Delevingne and Caroline Sieber.


Have a look at the videos below of the fashion show as well as the film directed by Karl Lagerfeld to go with the "The Tale of a Fairy" collection.

Chanel - Cruise 2012 by Karl Lagerfeld - Full Fashion Show Part 1 in High Quality. (Widescreen - Exclusive Video)

Chanel - Cruise 2012 Full Fashion Show Part 2 | High Quality (Exclusive)

Chanel Jewels

By Stellene Volandes
Jul/Aug-2005

Gems to show off a woman's style
Gabrielle "Coco" Chanel donned white cotton trousers in the days when ladies wore skirts and tanned her skin when a pale face was the height of fashion. So it is no surprise that she brought a similar rebellious streak to designing jewelry. "Chanel thought gems should show off a woman's style, not how much money she had," says Russell Zelenetz, a partner in STEPHEN RUSSELL, the New York estate jewelry firm in possession of this circa 1938 headpiece. "At that time people wanted diamonds and platinum." Instead, Chanel chose semiprecious stones—rubellite, aquamarine, peridot, tourmaline—and insisted they be set in silver. Price upon request. At Stephen Russell, 212-570-6900.